Arcelle

Privacy Policy

Last Updated: February 2025

INTRODUCTION

Arcelle ("we," "us," or "our") operates the website [arcelletech.com] (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or use our services.

By using our Site, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, do not use our Site.

1. Information We Collect

A. Personal Information

We collect personal information that you voluntarily provide to us when you:

• Fill out contact or qualification forms

• Book a discovery call

• Subscribe to our newsletter (if applicable)

• Communicate with us via email or phone

Personal information may include:

• First and last name

• Email address

• Phone number

• Company/business name

• Business details (industry, revenue, challenges)

• Any other information you choose to provide

B. Automatically Collected Information

When you visit our Site, we automatically collect certain information about your device, including:

• IP address

• Browser type and version

• Operating system

• Pages visited and time spent on pages

• Referring website

• Date and time of access

We collect this through:

• Cookies

• Web beacons

• Analytics tools (Google Analytics, etc.)

C. Third-Party Information

If you connect through third-party services (LinkedIn, Google, etc.), we may receive information from those platforms in accordance with their privacy policies.

2. How We Use Your Information

We use the information we collect to:

A. Provide Services

• Schedule and conduct discovery calls

• Deliver automation and funnel-building services

• Communicate about your project

• Provide customer support

B. Marketing & Communication

• Send you information about our services

• Send promotional materials (with your consent)

• Respond to your inquiries

• Send transactional emails (confirmations, reminders)

C. Analytics & Improvement

• Analyze how visitors use our Site

• Improve our website and services

• Understand user preferences and behavior

• Test new features

D. Legal Compliance

• Comply with legal obligations

• Protect our rights and property

• Prevent fraud or abuse

• Enforce our Terms of Service

3. How We Share Your Information

We do NOT sell, rent, or trade your personal information to third parties.

We may share your information with:

A. Service Providers

Third-party vendors who perform services on our behalf:

• Calendly - Appointment scheduling

• Google Workspace - Email communication

• GoHighLevel - CRM and client management

• Zapier/Make - Workflow automation

• Stripe/PayPal - Payment processing

• Google Analytics - Website analytics

These providers are contractually obligated to protect your information and use it only for the purposes we specify.

B. Legal Requirements

We may disclose your information if required to do so by law or in response to:

• Court orders or legal processes

• Government or regulatory requests

• Enforcement of our Terms of Service

• Protection of our rights, property, or safety

C. Business Transfers

If Arcelle is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. You will be notified via email or prominent notice on our Site.

4. Cookies and Tracking Technologies

What Are Cookies?

Cookies are small text files stored on your device that help us recognize you and remember your preferences.

Types of Cookies We Use:

Essential Cookies

• Required for the Site to function

• Enable core features like security and accessibility

• Cannot be disabled

Analytics Cookies

• Help us understand how visitors use our Site

• Collect anonymous usage data

• Used to improve Site performance

Marketing Cookies

• Track your browsing across websites

• Help us deliver relevant ads

• Can be disabled in your browser settings

Managing Cookies

You can control cookies through your browser settings:

• Chrome: Settings → Privacy → Cookies

• Safari: Preferences → Privacy

• Firefox: Options → Privacy & Security

Note: Disabling cookies may affect Site functionality.

5. Data Security

We implement reasonable security measures to protect your information from unauthorized access, alteration, disclosure, or destruction.

Security measures include:

• SSL/TLS encryption for data transmission

• Secure server infrastructure

• Regular security audits

• Access controls and authentication

• Data backup procedures

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to:

• Fulfill the purposes outlined in this Privacy Policy

• Comply with legal obligations

• Resolve disputes

• Enforce our agreements

Typical retention periods:

• Active clients: Duration of service + 3 years

• Prospective clients: 2 years from last contact

• Email subscribers: Until you unsubscribe

• Website analytics: 26 months (Google Analytics default)

You can request deletion of your data at any time (see Your Rights section).

7. Your Rights

Depending on your location, you may have the following rights:

A. Access

Request a copy of the personal information we hold about you.

B. Correction

Request correction of inaccurate or incomplete information.

C. Deletion

Request deletion of your personal information (subject to legal obligations).

D. Portability

Request transfer of your data to another service provider.

E. Objection

Object to our processing of your personal information.

F. Restriction

Request restriction of processing in certain circumstances.

G. Withdraw Consent

Withdraw consent for processing that requires consent.

To exercise your rights, contact us at:

• Email: [email protected]

• Response time: Within 30 days

8. International Data Transfers

Arcelle is based in the Philippines. If you access our Site from outside the Philippines, your information may be transferred to, stored, and processed in the Philippines or other countries where our service providers operate.

By using our Site, you consent to the transfer of your information to countries outside your country of residence, which may have different data protection laws.

9. Children's Privacy

Our Site and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children.

If we become aware that we have collected personal information from a child under 18, we will take steps to delete that information promptly.

If you believe we have collected information from a child, please contact us immediately.

10. Third-Party Links

Our Site may contain links to third-party websites, plugins, or applications. We are not responsible for the privacy practices of these third parties.

We encourage you to review the privacy policies of any third-party sites you visit.

11. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act:

Right to Know

• Categories of personal information collected

• Sources of information

• Purposes for collection

• Categories of third parties with whom we share information

Right to Delete

Request deletion of your personal information

Right to Opt-Out

Opt-out of the "sale" of personal information (we do not sell your information)

Right to Non-Discrimination

We will not discriminate against you for exercising your CCPA rights

To exercise your CCPA rights:

• Email: [email protected]

• Include "CCPA Request" in subject line

12. European Privacy Rights (GDPR)

If you are in the European Economic Area (EEA), you have rights under the General Data Protection Regulation:

Legal Basis for Processing

We process your personal information based on:

• Consent: You have given explicit consent

• Contract: Processing is necessary to fulfill our contract with you

• Legitimate Interest: Processing is in our legitimate business interests

• Legal Obligation: Processing is required by law

Your GDPR Rights

• Right to access

• Right to rectification

• Right to erasure ("right to be forgotten")

• Right to restrict processing

• Right to data portability

• Right to object

• Right to withdraw consent

• Right to lodge a complaint with a supervisory authority

To exercise your GDPR rights:

• Email: [email protected]

• Data Protection Officer: [Name/Contact if applicable]

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

We will notify you of changes by:

• Posting the updated policy on this page

• Updating the "Last Updated" date

• Sending an email notification (for material changes)

We encourage you to review this Privacy Policy periodically.

14. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, contact us:

Arcelle
Email: [email protected]
Location: Caloocan City, Metro Manila, Philippines
Response Time: Within 48 hours